Flyn’s Bio

About Flyn L. Penoyer

I am no longer a full time sales training consultant seeking regular training engagements. However, I was a full time sales trainer during the years 1985-2003 and off and on for the years between ’03 and ‘06. I still take training projects on occasion.

I now focus on showing inside sales management the methods I used to train and motivate my teams to extraordinary results.

Since 2003, I have been focused on Internet marketing and doing more marketing consulting than sales. I am in the process of converting my sales and management and training materials into products individuals and companies can use to improve their own results.

I spent about 6 years in consumer industries building and running telemarketing operations and my initial telesales training originated from the consumer industry’s more difficult B2C environment.

This was followed working in the high tech industry for companies Dysan, Memorex, Logitech, and Goldstar running and managing inside sales organizations.

During my consulting years, I spent 3 years working with the most prestigious training organization in the world – The American Management Association (AMA).

My stay their started with the publishing of a book on telephone sales, becoming and instructor for three of their sales courses, and simultaneously working as a course developer. I wrote the first version of their popular “Time & Territory Management” program, a leadership course for sales executives, and I re wrote their telesales course.

At AMA I was given extensive training in presentation skills, courseware development, and accelerated and brain based learning techniques.

Separately, I obtained extensive professional training in communications and study technology. In addition, have personally spent considerable time studying and learning almost all of the major sales methodologies such as, SPIN Selling, Strategic Selling, Question Based Selling, Solution Selling, Consultative Selling and others.

As a sales trainer (And that is an alternative use of my skills available to EBP) I was the equivalent of a VAR. I took the best practices of these methodologies and combined them to help my clients find the best practices that would most benefit their selling efforts.

My courses were an amalgamation of these works combined with my own unique telephone sales training materials and methods.

So What Did I Produce

I had over 400 clients and built more than 60 telesales groups from scratch.

Here are two examples of the kind of results I produced, one as a manager, and the other as a consultant.

Logitech – Retail Sales Manager

I took over this group when revenues were about $610K per month and moved them to over $2M per month in 8 months (Over 300%).

Aside from my strong leadership, skills they keys to that success were the development of a sales process and my telephone skills training methods.

Ornetix – Consultant – To raise sales skills and revenues.

At Ornetix using the same model, evaluation, sales message, and my training methods I increase sales by 100% in the first 30 days and 285% in the first 90.

I share with you two recommendations written by the CEO and one of my team members who was later promoted. These are posted on this website and as recommendations to my LinkedIn profile.

Gal Almog, CEO, Ornetix
 “When I hired Flyn to help me bring our sales team to the next level he said he will double our sales in 6 months. He achieved this goal in 30 days. He brought new ideas, strategies and methods that were revolutionary, and worked very effectively for us. He is the best telesales expert I have ever worked with.” February 22, 2008

Daniel Levitt, Director of Marketing, StorLogic, Inc. (formerly Ornetix) worked indirectly for Flyn at Ornetix
 “I had the great pleasure of working with Flyn at Ornetix. Flyn was engaging, always with a positive attitude, and was very hand’s on with the sales team. Noteworthy was his ability to jump into a brand new sales environment, and very quickly garner the respect of the sales reps that he was working with. A lot of the key sales skills that I posses to this day, can be directly attributed to Flyn’s teaching. I respect Flyn immensely, and highly recommend him to any organization that is looking to improve their sales numbers while at the same time polishing up the skill set of their sales team.” February 2, 2008